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Masters Touch is a small batch coffee roaster that meets a wide range of coffee preferences by creating a variety of flavor profiles. Our goal at Masters Touch is not only to consistently roast fresh coffee but also to care for each and every one of our customers. Located in the stunning Finger Lakes region of Upstate New York, we also ship all over the continental US!

Meet Our Team

These are the people who work their hardest to serve you

Phil Riehl



As the president of Oak Hill Bulk Foods and owner of Masters Touch, Phil knows how to do business well. With years of experience in the retail industry, he also knows how to bring great food to the local community and beyond. Phil enjoys traveling abroad, boating on Keuka Lake, and a good cup of pour over coffee.   

Lynn Ninos



Roasting coffee is an unparalleled vocation.  I worked for the founder of Master’s Touch Coffee in 2008-2009 and discovered how great fresh-roasted, high-grown arabica coffee could be!   It was a love affair that eventually led our family to buy the business in 2010.  I sold the business to Oak Hill Bulk Foods at the end of 2017 and have enjoyed roasting coffee for them ever since.


The things that make us special


Our coffee should be something you reach for each morning, as you start another great day. To do this, we roast coffee that fits a wide range of tastes and is affordable.


If you’re like us, the familiar taste of coffee is the main reason you drink it. Because of this, we offer a large selection of varietals from different countries as well as unique flavors to enhance your coffee experience.


From bean to cup, we care about the details. Our coffee is thoughtfully sourced from around the world and roasted fresh for a consistently delicious brew. We are committed to caring for you and all your coffee needs.

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